From: "Bruno Maier, PeopleForBikes.org" <email@example.com>
Date: Dec 24, 2012 7:46 AM
Subject: Give the gift of a joyful bike ride
To: "Daniel Stafford" <firstname.lastname@example.org>
Here's one simple fact: bikes make life better. Our collection of stories from hundreds of riders proves that hopping on a bike is a ticket to better health and happier days.
This holiday, you can join PeopleForBikes.org in giving the gift of riding to all Americans. Your donation will help our programs, including the Green Lane Project and the Safe Routes to School Partnership, bring the simple joy of a bike ride to millions of children, parents, and grandparents across the country.
Poor bicycling conditions prevent many Americans from riding more often…or even getting on a bike at all. Odds are, you have family and friends who are missing out on the improved health and lowered stress that comes from a bike ride. Wouldn't you love it if every one of them could experience the joy that bicycling brings to you?
CAMPAIGN UPDATE: if you donate $50 or more, you'll be entered to win a Trek Madone 3.1 bike for yourself…and a second Madone bike to give to a friend! Donate $25 or more and we'll send you a sweet PFB bike bell.
Enjoy the holidays,
Bruno Maier, PeopleForBikes.org